10 min read

10 Best Cameras for Fashion Photography

10 min read

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most popular cameras for fashion photography

How to Choose the Best Camera for Fashion Photography

Having trouble deciding on the best camera to invest in as a fashion photographer? Not to worry! This article will provide you with useful knowledge and practical tips on choosing the best camera for your fashion photography business. We will go over the following factors when choosing our list for the top 10 best cameras for fashion photography:

  • Price
  • Size
  • Lens Compatibility
  • Resolution
  • Speed
  • Sensor Size

This may seem like a lot to work with, but considering there’s an infinite number of cameras available in our technologically driven world, you’ll thank us later for filtering out the bad ones. So sit back, grab some tea, and scroll on to look into the 10 best fashion photography cameras!

1. Fujifilm X-T30

– The Little Giant

Don’t be fooled by Fujifilm’s small body. The X-T30 is a beast just waiting be unleashed. This newest full-frame camera from Fujifilm is the perfect blend of value for money, design, and functionality. It has excellent external controls, supremely fast auto-focus, and even 4K video recording. The X-T30 is an attractive choice for those who want a fast camera for fashion photography but don’t want to compromise a heavier, bulkier camera. As for the price? Very reasonable considering its powerful capabilities, size, and aesthetics. It’s a lot of camera for its small body!

X-T30 has everything you need for fashion photography.

The X-T30 has a quick autofocus system, making it an excellent choice for fashion photographers. Unlike the X-T3, the X-T30 allows you to pick which subject should be in focus, with the ability to lock onto faces that are further away from the main subject. This camera can capture stunning images at a lightning speed of 30 fps, with continuous autofocus activated the entire time.


  • Price: $1399
  • Size: 118.4mm (W) x 82.8mm (H) x 46.8mm (D) / 4.66in. (W) x 3.26in. (H) x 1.84in. (D)
  • Weight: Approx. 383g / 13.5 oz. (including battery and memory card)
    Approx. 333g / 11.8 oz.
  • Lens Capability: FUJIFILM X mount
  • Resolution: 26.1 million pixels
  • Shutter Speed: Mechanical Shutter
    P mode: 4sec. to 1/4000sec.
    A mode: 30sec. to 1/4000sec.
    S/M mode: 15min. to 1/4000sec.
    Bulb mode: up to 60min.
  • Sensor Size: 23.5mm×15.6mm (APS-C) X-Trans CMOS 4 with primary color filter
    Sensor Cleaning system
    Ultra Sonic Vibration

2. Nikon D850

– Insane Resolution and Speed

Originally released in 2017, the Nikon D850 was highly anticipated due to its incredibly high resolution and impressive continuous shooting capabilities at 7 fps. This is a powerful camera for fashion photographers as it combines both high resolution and high-speed shooting. Fashion shoots can be quite hectic, and you’ll need a camera that’s extremely durable, fast, and easy to use. You can always count on producing high-quality fashion shoots with the Nikon D850’s new and impressive features. Even a couple years later, the D850 is still often compared to the Sony A7R III and Nikon Z7.

Nikon D850 is one of the best cameras for fashion photography.

The Nikon D850 still doesn’t have a lot of competitors in the DSLR Full-frame market, and Canon hasn’t shown any signs of releasing a better and newer model compared to the D850. The biggest challenge it faces is probably competition from the growing popularity of mirrorless cameras. However, loyal DSLR fans will be impressed by the D850’s 45.7 MP full-frame CMOS sensor and exceptional autofocus system (152 focus points with 55 of them user-selectable).


  • Price: $1549
  • Size: 5.7 x 4.9 x 3.1″ (146.0 x 124.0 x 78.5mm)
  • Weight: 32.3 oz (915g)
  • Lens Capability: AF NIKKOR lenses, including type G, E, and D lenses
  • Resolution: 45.7 million pixels
  • Shutter Speed: 30 sec. to 1/8000 in steps of 1/3, 1/2, or 1 EV, Bulb, Time, X250
  • Sensor Size: 35.9 x 23.9mm

3. Canon EOS 5D Mark IV

– The Top Performer

There’s no doubt that the Canon EOS 5D series has been one of the most recognized DSLRs in the market over the past several years. This full-frame, 30.4 MP CMOS sensor with Dual Pixel AF is worth the hype. Canon asked users what they wanted most out of the 5D IV, and their voices were heard. The four most requested areas of improvement are dynamic range, resolution, AF precision and AF speed. Canon seemed to address all of these key points in the latest 5D IV series.

Canon EOS 5D Mark IV offers great AF precision and AF speed for fashion photography shoots.

Canon has increased the coverage area on the 5D IV’s autofocus –a huge deal if you’re going to be shooting models all day long. One of the most sought-after features for fashion photographers is quick AF, and the 5D IV can deliver. With 61-point AF system and a Dual Pixel AF, the improved AF feature enhances subject identification and face tracking. The 5D Mark IV is also Canon’s first full-frame camera that has continuous focus during Live View mode.

Build and overall handling remains the same as its predecessors, with one big difference being that the screen is now touch sensitive and also has built-in WiFi. In just about every aspect, the Canon EOS 5D IV is a very versatile and powerful camera for fashion photographers. It is a remarkable upgrade and is worth the investment when shooting fast-paced fashion shows, fashion editorials, and models.


  • Price: $1204
  • Size: 150.7 x 116.4 x 75.9mm
  • Weight: ~800 g
  • Lens Capability: Canon EF lenses
  • Resolution: 30.4 million pixels
  • Shutter Speed: 30-1/8000 sec (1/2 or 1/3 stop increments)
  • Sensor Size: 36.0mm x 24.0mm

4. Sony Alpha a7R III

– The Mirrorless Master

If you could pack 42 megapixels, 10 fps continuous shooting, 4K recording, and hybrid AF system into a sexy, compact full-frame mirrorless camera, then the Sony A7R III takes the win. This camera has just about everything you’d want as a fashion photographer –speed, phenomenal quality, lightweight design, image stabilization, and spectacular autofocus.

Sony Alpha a7R III.

The a7R III is much faster than its predecessor, with the ability to shoot 10 fps (compared to 5) and 8 fps during live view. The new upgrade also features a larger buffer, allowing the user to shoot 28 uncompressed RAW files in a single burst. This is extremely useful during a fashion shoot as you’ll want the highest quality photos of your models during a short time frame. The new, fully-electronic shutter also has a low vibration so you can shoot models discreetly without making them uncomfortable with loud, distracting shutter sounds.

The autofocus system on the a7R III is superb. With different autofocus modes to choose from, including Flexible Spot, Wide Mode, Expand Flexible Spot, and an impressive Eye AF mode, you can rest assured that your subject will be in focus every time.


  • Price: $1500
  • Size: 5.0 x 3.8 x 2.9 in. (127 x 96 x 74 mm)
  • Weight: 23.2 oz (657 g) includes batteries
  • Lens Capability: Sony E-mount lenses
  • Resolution: 42.40 million pixels
  • Shutter Speed: 1/8000 – 30 sec
  • Sensor Size: 35.9×24.0mm, Exmor R CMOS sensor

5. Nikon Z6

– Nikon’s Best Full-Frame, Mirrorless Camera

Looking to upgrade to a full-frame camera but not ready to shell out more than a couple thousand dollars? The Nikon Z6 is a strong competitor to the Sony Alpha series. Some of the Z6’s attractive features include a high-resolution EVF, 4K Video, 12 fps burst speed, and a hybrid auto-focus system. This all-around camera has the build quality, high-end features, and size that’s very suitable for busy fashion photographers.

Nikon Z6 offers high-end features for fashion photography.

The Z6 has a 24.5MP full-frame CMOS sensor, and while not the most impressive number, it still delivers impressive photos with a broader native ISO range from ISO100 to 51,200. If you’re making the switch to full-frame, it’s important to note that Nikon newly released the Z lens mount especially for their full-frame models. The mount opening on the Z lens is 11mm wider than the older F mount lenses, with the plan to make the most out of the full-frame sensors and allow maximum light to enter.

If you are already a Nikon user, we highly recommend the Z6 if you’re interested in switching to full-frame. You can easily use your current Nikon lens set, keep your Nikon-branded arsenal without the headache of selling everything. As for everyone else, the Nikon Z6 is still a powerful and attractive choice for professionals and enthusiasts alike.


  • Price: $1145
  • Size: 134 x 101 x 68 mm (5.28 x 3.98 x 2.68″)
  • Weight: 675 g (1.49 lb / 23.81 oz) includes batteries
  • Lens Capability: Nikon Z
  • Resolution: 25 million pixels
  • Shutter Speed: 1/8000 sec
  • Sensor Size: Full frame 35.9 x 23.9 mm

6. Pentax K-70

– The Budget Camera

The Pentax K-70 is a competitive, midrange DSLR at a very affordable price tag. Featuring 24 megapixels, 11-point Hybrid AF system, built-in wifi, and a Pixel Shift Resolution system, this camera sports a lot great features for amateurs in fashion photography. You can achieve professional-looking shots with the right lens combined with its ‘Pixel Shift’ technology designed to reduce noise and enhance picture resolution.

Pentax K-70 is made with made weather-sealed body and features a large optical viewfinder.

The K-70’s build quality is up to par as well, made with a weather-sealed body and features a large optical viewfinder (3″ LCD screen w/ night vision control). Most importantly, the Pentax K-70 produces sharp, high-quality images that you’re looking for in fashion photography. At a considerably lower price than the cameras we’ve listed, you’re getting the best value for your money.


  • Price: $796
  • Size: 2.9 x 4.9 x 3.7 in (126 x 93 x 74 mm)
  • Weight: 688g
  • Lens Capability: Pentax K-mount
  • Resolution: 24.2 million pixels
  • Shutter Speed: 1/6000s High Shutter Speed
  • Sensor Size: 23.5 x 15.6 mm ) sized CMOS sensor

7. Canon EOS 70D

– For the Fashion Photography Enthusiast

For fashion photographers looking to transition from entry-level to a mid-range camera, we recommend checking out the Canon EOS 70D. This is a very well-rounded camera offering excellent image quality for your fashion shoots. Although the Canon 70D features 20.2 megapixels, don’t be fooled by the number. This camera also offers a Digic 5 image processor, a technology that increases scene information, and reduces the appearance of noise by up to 75%.

Canon EOS 70D has great capability to shoot both indoor or outdoor fashion portraits with its Digic 5 image processor.

With a native ISO range of ISO100 – 12,800, with expansion of up to ISO25,600, you still have plenty of flexibility with lighting when shooting indoor or outdoor fashion portraits. Another excellent feature is its ‘Dual Pixel CMOS AF’, which means it’s capable of phase detection autofocus during both live view and recording mode. This comes in handy when you’re wanting to shoot your models in Live View mode, with the subject always in focus while moving.


  • Price: $395
  • Size: 5.5 x 4.1 x 3.1 in. (139 x 104 x 79 mm)
  • Weight: 43.5 oz (1,233 g) w/ kit lens
  • Lens Capability: Canon EF/EF-S
  • Resolution: 20.2 million pixels
  • Shutter Speed: 1/8000 – 30 sec
  • Sensor Size: 22.50mm x 15.00mm

8. Sony A9

– Built for Action

When it comes to speed, silent shooting, and immaculate auto focus, the Sony a9 is sure to win your heart. This is the first full-frame camera that Sony released aimed at professional action photographers. If you’re a professional and well-established fashion photographer on the hunt for an exceptional full-frame camera, the Sony a9 is a powerhouse machine that won’t disappoint.

Sony A9 is an impressive camera featuring fast speed and immaculate auto focus

The a9 can shoot at an impressive 20fps continuously with no black out. This is a dream for fashion photographers, as you’ll never miss a moment with your models with the a9’s continuous shooting buffer of up to 241 compressed RAW files. Additionally, the stacked CMOS image sensor allows the camera to capture the most light, meaning improved low light performance and even sharper images.

The Sony a9 features an incredible 693 phase detection autofocus system, offering exactly 93% focus coverage. Overall AF calculations and Eye AF have greatly improved compared to the a7R II. Some other notable highlights with the a9 include improved battery life, high-res electronic viewfinder with 120fps refresh rate, dual SD card slots, improved responsiveness and increased direct controls.


  • Price: $1730
  • Size: 127 x 96 x 63 mm (5 x 3.78 x 2.48″)
  • Weight: 673 g (1.48 lb / 23.74 oz)
  • Lens Capability: Sony E
  • Resolution: 24 million pixels
  • Shutter Speed: 1/32000 sec (electronic) 
  • Sensor Size: Full frame (35.6 x 23.8 mm)

9. Nikon D610

– An Oldie but a Goodie

What’s special about the Nikon D610? It’s been six years after its initial release in 2013, but this camera still boasts plenty of desirable features relevant in 2019. Some of these features include tact sharp 24.3 megapixel full-frame sensor, ISO 100 – 6400 (expandable to ISO 25,600), quiet continuous mode shoots, and a refined auto white balance system.

Nikon D610 is an old camera but it has some cool features for capturing fashion photos

This weather-sealed, magnesium alloy body definitely feels solid, with a spacious viewfinder and customizable buttons guaranteeing a smooth, successful fashion shoot every time. the D610 has great dynamic range, 39 AF points, 2 SD slots, and is definitely capable of handling high-level fashion editorials with its 6 fps continuous drive. The wide ISO range makes it the perfect choice for fashion shoots with various types of lighting conditions. Even at a high ISO, the D610 still delivers high-quality images and with the refined auto white balance, the coloration is consistent which is great when shooting models with different skin tones.


  • Price: $549
  • Size: 141 x 113 x 82 mm (5.55 x 4.45 x 3.23″)
  • Weight: 850 g (1.87 lb / 29.98 oz)
  • Lens Capability: Nikon F
  • Resolution: 24.3 million pixels
  • >Shutter Speed: 1/4000 sec
  • Sensor Size: Full frame (35.9 x 24 mm)

10. Canon EOS R

– Canon’s First Full-Frame, Mirrorless Camera

The Canon EOS R is the first full-frame, mirrorless camera but does it live up to its hype? Let’s take a look at some of its new features and advancements:

  • New RF mount
  • New 12 pin connection allowing for quicker data transfer time
  • New function buttons and controls
  • Dual Pixel AF during 4K recording
Canon EOS R: Full-Frame Mirrorless Camera Used by Fashion Photographers

Supporting 30 megapixels w/ Dual Pixel autofocus, the EOS R can capture every fine detail on your model’s face. Your ability to focus and get the right exposure is seamless on this camera. How? The EOS R has the ability to cover 88% of horizontal focus, and 100% for vertical. That’s a huge step up from many DSLRs. Another huge advancement is the EVF and exposure control. On the EOS R, the exposure you see on the EVF is what you get, and it is very accurate. This is the camera for you if you’re already a Canon user wanting to transition to the mirrorless group. The Canon EOS R can deliver amazing fashion portraits, blending ease of use, ridiculously good autofocusing system, lens options, and portability.


  • Price: $1699
  • Size: 135.8 x 98.3 x 84.4mm
  • Weight: Approx. 580 g
  • Lens Capability: Canon RF and EF-S lenses
  • Resolution: 30.3 million pixels
  • Shutter Speed: 30-1/8000 sec (1/2 or 1/3 stop increments)
  • Sensor Size: Full frame (36 x 24 mm CMOS)

Learn More About Shooting Fashion Photos:

The 4 Different Types of Fashion Photography

Best Photographers to Following in the Fashion Industry

15 Best Fashion Photography Poses For Male Models

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Natch Anan is a full-time content writer specializing in Social Media Marketing and Brand Journalism. She holds a BA in Journalism and Mass Communication from The University of New Mexico. When she’s not working, you can find her hopping around SE Asia, film camera in hand and ready to capture the next story.
Natch Anan is a full-time content writer specializing in Social Media Marketing and Brand Journalism. She holds a BA in Journalism and Mass Communication from The University of New Mexico. When she’s not working, you can find her hopping around SE Asia, film camera in hand and ready to capture the next story.

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